We break down the best customer experience practices from the big leagues and remix them for solopreneurs, scaling founders, and small teams who want to play smart and win big.
From actionable tips on creating frictionless customer journeys to leveraging tools like heatmaps and automations (without losing your mind), this blog is your go-to for turning customer satisfaction into serious growth. Think of it as the cheat code to CX success, served up with the kind of vibe that keeps you coming back for more.
No fluff. All strategy. Tailored for small businesses that want to stand out.
Ever wondered why some small businesses create loyal, raving customers while others struggle to keep people engaged? The secret isn’t money or headcount—it’s strategy. One
Trust Issues: A Personal Tale of CX Woes (and How Phoenix Can Save You from the Same Fate) A couple of weeks ago, I was
Spoiler alert: Loyalty programs do work—but only if you play your cards right. It’s not just about tossing out points like confetti or slashing prices
Loyalty programs are everywhere. How many tags do you have on your keychain or store apps on your phone? See what I mean? From coffee
Transformation Explained in a 1982 Song! Okay, we’re going back a few years, but still, you might remember when Stevie Wonder and Paul McCartney sang
Listen, your customers aren’t just sitting on one channel waiting for you to sprinkle magic. They’re bouncing between Instagram reels, email promos, website pop-ups, and
Cross-Channel or Omnichannel strategies are designed to provide a seamless customer experience, allowing people to move between online, in-store, and customer service channels effortlessly. Yet,
Every business has its “close call” moments—the times when one small thing could spiral into a disaster if left unchecked. This story highlights how real-time
Why Your Customers Might Hate Your Omnichannel Strategy In theory, an omnichannel strategy sounds like the perfect way to meet customers where they are. However,
Data is king. In the Words of Lil Wayne “men lie, women lie, numbers don’t lie.” For businesses, understanding customer behavior through data analytics is
Small businesses face the challenge of meeting rising customer expectations across multiple channels. Many are posting and ghosting because they are attempting to be everywhere
Social Media has become exhausting over the years and the longing for organic connection is there there. Whatever platform you use, social media is powerful
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