Orange letter F

A Digital CX Agency changing the world one customer experience at a time

Your secret weapon UX + CX design company developed to be your wingwoman in the fight for equity.

Black woman dressed in all black with a fidora against a red wall.
Hey! It's Lindsay.

Founder of this here Digital customer experience agency

And like you, I’ve experienced trying to hide who I am to try to fit in while ignoring the fact why people really love how we operate. 

I’m talking about how as a Black woman, I’ve been taught (And yes John, I know not directly) that I should walk, talk, and act buttoned up and proper without drawing attention to the fact that my lived experience doesn’t look like theirs. Not to mention there is a fine line you are expected to walk as a black person to be “the token.”

I’m talking about how the moment I you add a tiny bit of ethnicity to your CX  all of a sudden you don’t have what it takes to be in the big leagues

Bull. Shit. I tell, ya.

So here’s the deal:  Our agency isn’t the one that is going to request you follow the masses. We are the agency that is going you to be as bold as you want to be and give your customers what they love. Your digital customer experience can make or break your business. 

Our big audacious digital customer expereince mission

Is to be an exclusive agency that creates, maintains, scales and supports your brand from beginning to end.  To enhance your digital CX strategy to bring more visibility to your brand while creating loyal customers.

Look, when you started your biz, it didn’t look like this. It was all kinds of start and go, try it out, post and pray.

And when you got a good client, it led to two. Then your 1:1s became gold. And before you knew it, you were standing in front of the mirror asking yourself “How the hell am I going to break to the next level?”

And without even trying, you do. You show up. Your glass ceiling gets higher. And even though you’re not 1,000% sure you can say it out loud, you deserve it to show up in the big time space. With clients who love you and are ready for your help.

But in order to work with you, they have to get you in person. On your waking hours. In a controlled environment. Because there’s no way in hell you’re going to send them to the post-n-pray website you threw together. Or that Google doc you were selling from.

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I want to create you a website that shakes the world!

Lindsay Tramel-Jones

If your business has grown to this level, you need a digital customer experience that’s going to match that energy


Let’s throw those big gamers into a CX journey you’re proud of. The work you’re doing is too important not to.

Frequently asked questions

Most frequent questions and answers

Do you only work with DEI Professionals

No, we will work with professionals in other industries. Our goal is to evoke change across the world by providing user friendly websites for those who are trying to better the world.

Do I have to be branded prior to booking a design or redesign?

Yes, you must be branded before working with us. If you need branding. we can help you cordinate with one of our trusted partners. 

How do you depict diversity within your design?

We ensure that we pay close attention to body postures, body types and abilities when choosing stock images for your website. If you are focused on equity for a certain group, we ensure that people belonging to that group are represented accurately

Do you work with brand new businesses

In our experience, we have found that our core offers overwhelm new entrepreneurs because they have not gained the experience to to see an ROI. We have resources for brand new entrepreneurs that can be found here.